This is your city. Ride like it. The Loft™ 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable and designed to handle the rigors of the streets.
- Choose the frame geometry thats right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability.
- The foot-forward, upright riding position provide optimum speed, comfort and control.
- Choose from a variety of colors.
- Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee.
- Top it off with an Electra helmet and arrive fashionably safe.
Build Your Bike
Did your dream bike just arrive at your doorstep? Ready to add the finishing touches? If so, you came to the right place. Please read your Quick Assembly Guide and click here to watch additional step-by-step instructions.
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Fork |
High-tensile steel unicrown, straight/tapered leg |
Wheel Front |
/ |
Hub Front |
Alloy, 32H, nutted axle |
Spokes |
14g stainless steel |
Shifter |
Shimano Tourney RS45, 7-speed twist |
Rear Derailleur |
Shimano Tourney TX-800 |
Crank |
Forged alloy 170mm, 44t chainring w/chainguard |
Bottom Bracket |
Tange LN3912, 68mm, threaded cartridge, 118mm spindle |
Cassette |
Shimano TZ31 freewheel, 14-34, 7 speed |
Chain |
KMC Z7, 7 speed |
Brake |
Alloy, long reach, dual-pivot caliper // Alloy, long reach, dual-pivot caliper |
Brake Lever |
Alloy, 3-finger |
Pedal |
Alloy platform w/non-slip rubber tread |
Saddle |
Retro leatherette w/dual spring |
Seatpost |
Alloy micro-adjust 27.2x300mm |
Handlebar |
Alloy riser |
Stem |
Forged alloy, quill type, 80mm, 25.4mm clamp |
Headset |
Hi-Ten Steel, 1 Inch, threaded |
Grips |
Electra custom hand-stitched |
Kickstand |
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Geometry Chart
Frame Reach |
37.1 |
Frame Size Letter |
M |
Frame Stack |
54.8 |
Head Angle |
71.0° |
Head Tube Length |
11.5 |
Seat Tube |
50.4 |
Seat Tube Angle |
72.0° |
Standover |
76.1 |
Wheelbase |
106.8 |
Wheel Size |
700c |
Frame Reach |
38.7 |
Frame Size Letter |
L |
Frame Stack |
57.6 |
Head Angle |
71.0° |
Head Tube Length |
14.5 |
Seat Tube |
55.4 |
Seat Tube Angle |
72.0° |
Standover |
80 |
Wheelbase |
109.4 |
Wheel Size |
700c |